TSG is excited to work with you to configure your new web store. Whether you’re a new customer or one we’ve loved for years – and regardless of if this is a new web store or a refresh – we’re committed to providing you with the tools you need to make this a success. Our customers are the heart of everything we do, while technology is the soul that brings it all together.

Below, you’ll see some general concepts for designing for our platform. We have developed our system to be easily configured while maintaining a brand-forward look and feel for you.

Attention:

Along the way, you’ll see some items that have a border. This border highlights information that needs review or editing—such as names, phone numbers, email addresses, or links to pages which need updates to their content. Once resolved, the border will be removed.

Colors, Logos, and Branding

We’ve normalized all of the color elements on our store to make setting up your store a breeze. Using your brand guidelines, we can quickly assign your primary and secondary (and even tertiary and beyond) colors into our system—as well as your font—to immediately bring your site to life while adhering to your brand standards. Minor tweaks and adjustments are always done to ensure these colorways make sense and match your brand standards.

Site Design and Home Page Configuration

The current design was created with your input in mind, but you have the option to configure these sections:

• Tiles and Buttons: These elements can feature images, text, or both, and can link to various parts of your site.
• Image Sizing: Recommended dimensions ensure the best appearance for tiles and banners.
• Banner: A prominent feature on your home page—size recommendations help maintain a seamless look.
• Footer Links: Standard links (like FAQ and Customer Support) may need tailored content to match your store’s style.
• CMS Pages: We realize that sometimes you need a page to convey additional information. View an example HERE

If you prefer a simpler design, we can simplify the homepage in favor of dynamic category tiles. Each category will be represented as a tastefully animated button and the tiles will align neatly in rows. This is ideal for large catalogs and for stores with category visibility restrictions. A great example of this home page style is the HOME PAGE on this site!

Click the buttons below to view various home page examples:

These links all pop out to a new tab to make it easy to compare each version.

Products, Categories & Function

Work with your account team to provide a list of categories, products, and all the necessary product details. This phase typically involves:

• Identifying products for the store.
• Providing product details such as SKUs, names, categories, images, descriptions, pricing, and inventory needs.

This phase also entails determining and implementing specific functions of the site.

• Identifying user groups and their specifc access or restrictions.
• Determining and implenting shipping and payment methods.
• Determining and implenting any other critical functions of the site.

Testing

During the testing phase, we ensure that everything functions as expected by checking:

• Accuracy of product information (names, SKUs, prices, descriptions, etc.).
• Navigation and links.
• Proper display of categories, banners, and tiles.
• Smooth operation of the checkout process, including payment and shipping.

Launch Preparation

Final tasks include:

• Finalizing outstanding product or category details.
• Reviewing and approving any last-minute design or content changes.
• Setting up email notifications and customer communication tools.
• End-to-end testing of product functionality from login to order placement.

Post-Launch Support

After launch, we remain committed to supporting you through:

• Monitoring store performance and addressing issues.
• Providing ongoing technical support for bugs or issues.
• Adding new products or categories as needed.
• Preiodic updates to content, banners, and promotions.